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Brew Pubs and Beer Labels - New, targeted pixel ads are here
So much beer, so little time. With thousands of beer labels in the world and dozens of beer festivals in Canada alone, it’s been difficult to keep up with what’s new and exciting in the world of beer — until now. Three beer aficionados from Excalibur Communications have launched TheBeerHomePage.com, a website devoted entirely to beer.
TheBeerHomePage.com is made up of one-million pixels that brew pubs, breweries and beer brewing companies can purchase to promote their labels. Breweries can rent any number of 20 X 20 pixel spaces to advertise their unique brands to the world. Visitors are linked to the beer companies’ websites by clicking on the labels. The unique design offers prime advertising space for nearly 2,500 different labels, all in one convenient location.
The new buzz word in Internet marketing is “Pixel Advertising”, the most cost effective marketing tool to hit cyber space. Pixel advertising is very similar to a billboard on the side of a busy freeway with one exception; it is the responsibility of the pixel promoter to drive the traffic to the page (the information highway billboard). Excalibur will use traditional marketing media; magazines, newspapers, post cards, incentives and promotions to drive traffic to thebeerhomepage.com plus all the standard web marketing methods they have been using for years. Excalibur’s pixel billboard allows each advertiser to monitor and track each beer enthusiast who clicks on their label. Excalibur is bringing true traffic accountability to their advertisers.
TheBeerHomePage.com doesn’t stop there. For absolutely no charge, up to 50 beer festivals can place their logos on the site. In turn, these logos link to festival homepages. Beer lovers may scan TheBeerHomePage.com to find out details of 50 beer festivals, learn more about new or rare brewery labels, read articles about beer and find other brew pubs and beer-related sites.
About The Author
Keith Tomlinson from Excalibur Communications, Victoria, BC, Canada with two other beer aficionados launching www.thebeerhomepage.com, a website devoted entirely to beer. Learn more about Brew Pubs Beer Labels Pixel Ads at: http://www.thebeerhomepage.com
Light the Lamp Microbrew Combines Hockey, Beer Patch.com Inspired by Oktoberfest, a small band of Grayslake hockey dads decided to craft their own beer with hockey-themed names. By Marcia Sagendorph The Light the Lamp Brewery guys combined their love of hockey and beer into a new business. |
![]() Washington Post | Beer lovers hail the ale during American craft beer week The Independent Florida Alligator “It's an opportunity for brewers around the country to get people focused on what we're doing,” Swamp Head Brewery brewer Craig Birkmaier said. Beer has come a long way from being just something to chug at a frat party or NASCAR race, to a multitude of ... Bloggers, social media drive craft brew trend Wyoming experiencing a beer boom Seven Spots to Get Your Drink On During American Craft Beer Week in South Florida |
Steve Kurowski preaches the virtues of Colorado craft beers from his favorite ... Denver Post Grew up in Littleton and graduated from the University of Northern Colorado. Lives to mountain bike. Adores beer, and knows a lot about it. Worked at Wynkoop Brewing Co. and Breckenridge Brewery. Laid-back, in the Colorado style? |
![]() The Independent | VCBW 2012 begins today The Province (blog) Vancouver Craft Beer Week kicks off today with an opening night overture to a nine-day progressive epic through beer dinners, brewery showcases, rock shows, movies, burlesque and a cocktail competition. Yes, the theme is rock, which in itself pairs ... Cheers to American Craft Beer Week Vancouver Craft Beer Week highlights |
Beer microbreweries toast their success Ninemsn By Carl Dickens A West Australian microbrewery has the hops on its rivals, with judges naming it the country's best large brewery at the Australian International Beer Awards. In a double toast for the Feral Brewing Company, its Hop Hog beer also ... |